Bending Back

Friday, August 17, 2012

Bending Back



Made possible with the help of FloodlightDesign (web development), Graphic Arts Services (printing), and ShutterwinksPhotography.

After years of “one-off” pro-bono work for non-profits, I knew there had to be a better way to provide a more sustained, long-term impact. Since we’ve learned through our own business that with sharpened focus comes clarity and success, we decided to devote our energy to working with one non-profit organization for an entire year. We’ve named this initiative “Bending Back”.

Throughout the course of that year, we’ll pool our formidable creative resources to build a strong, positive graphic identity for the winning organization. For ongoing success, we’ll also provide tools and resources that will help maintain the brand far beyond the year we work together.

As forward-thinking as we may be, we understand the value of “Bending Back” to help others and enrich our community.


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Sharon is the President/Creative Director of Bending Design, a strategic design firm that partners with associations and financial services companies.

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